I was watching the ABC’s Art Nation (one of my super fave shows! How great is Fenella?! And Henry Wagons?! And Namila?!) on iView and they had a piece on Melbourne based photographer, Bruno Benini. Look how beautiful his photos are. They really tell a story and set a scene, don’t they?
The third shot down was taken at Black Rock. I can’t imagine what the locals were doing at the time… probably choking on their fish and chips. Model Anne Hamilton is wearing a Sportsgirl dress! Amazing! I love the whole high-fashion chic comes to Black Rock via Sportsgirl thing. So crazy and great!
“The big difference between fashion photography overseas and in Australia, according to Mr. Benini, is that overseas… both manufacturer and photographer agree that it is more important to create an atmosphere with the picture rather than show every detail of the garment, and avoid creases…”
and this from Mrs Hazel Benini, the lady in Bruno’s life…
“Shoes were a vital part of our fashion photography. Whatever prop we used it had to be small and in close proximity to the shoes. In Bruno’s career the same clients kept with him all those years. You can imagine how we had to sit down and work out fresh ideas all the time. Apart from using a glamorous model holding a shoe close to her head, we have photographed them on miniature planes, trucks and boats, with kittens and puppies, with Christmas balls and sparklers, with cocktail glasses and ice-cream sundaes.”
Kittens! Puppies! Sheesh!
Sydney’s Powerhouse Museum has lots of super great photos in their Benini archive (they exhibited these in 2009) : click here to see what they have stowed away.
What do you think?!
xx Pip







I love these photo's! especialy the black rock but thats just cause I live near there so nice to see something I recognise. I wish I had some of these prints up on my walls – may have to go searching now!
Thanks for the share – I don't get to see much tv at night as it gets busy with the kids and then my husband takes over and watches footy – How you can watch footy talk shows five nights in a row??? agrrrr oh well will just have to watch on Computer.
Wow I have never heard of Benini before. The last two pictures are my favourite, they are so expressive and beautiful. Captures the personality.
Gorgeous shots… and wondering why we don't cruise around in those big white fuzzy headpieces and go go boots all the time, cause she's kinda adorable! 😀