Is the YOU on your blog, the kind of you that your friends and family would recognise?
Or is the YOU on your blog a kind of concentrated, super-good version of who you are?
Do you use your blog to collect up and publish the kind of person you strive to be?
Or is your blog all about venting and exposing your readers to yourself, warts and all?
Is your blog a confessional, brutally honest?
Or is it more about being positive and optimistic, and thus you leave the bad bits out?
Are you keeping a personal log? Or are you keeping up appearances?
Maybe in this age of micro-marketing you are building your own mini-brand, aligning yourself with your competition?! (That sounds scary. Don’t do that! We are smart and we will notice!)
Perhaps your blog is a daring mismatch of various approaches – and it works just great for you?
Maybe we aren’t talking about you. Maybe you are merrily writing about Lego-up-toddler-noses or how you walked a heel-impaled metre of toilet paper down the street the other day. But maybe you’ve noticed this kinda stuff going around? Don’t name names – but maybe weigh in and let us know what your take is on this. Does it bother you – or entertain you when things seem not as they really are? At the other end of the spectrum, perhaps your blog is Happyland – a kind of cheery therapy in a sometimes complex world. That sounds interesting. Hardly spin, perhaps, but more about opening a window of optimism each day. Does it make you turn away when things are VERY real and fragile and honest?
I guess when you write a blog, you really can be anyone you want to be. Do you think it’s important to keep it real? Or is it okay to roll out a bit of good spin for yourself? Where is the line? Does it tick you off when the spin outweighs the warts? Or are you misreading optimism as spin. Or maybe it really is spin. Oh I don’t know! Does it all come out in the wash anyway?
xx Pip